Tuesday, June 14, 2011

What?









The marketing team for Dr Pepper had folks out in the streets of NY last week, giving away free beverages and t-shirts using the classic I <3 NY graphic - but with NY replaced wit DP...













And I fucking missed that?

Gawddammit!



Seriously, nobody at the beverage company raised a hand to say "maybe we shouldn't go with the DP bit...many people are going to think something other than Doctor Pepper, when they read DP..."

1 comment:

alexis said...

dave paulson?